Choosing a domain name for your website: 8 key-steps to do it right

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When it comes to starting a new website, the first thing you need to do is choosing a domain name. Domain name is the name of your website. For example, is our domain name. Whenever you enter this name from your browser, you will reach our website.

Normally you have to pay top dollar with any domain registrar out there to get your domain name. With ChemiCloud, you can get a free domain name registration with any of our hosting plans!

Choosing a domain name for your website: how to do it right

Choosing the right domain name requires a lot of consideration. You can think that your domain name is your identity on the internet.

To make the process easier, follow the key-steps below for choosing a domain for your website.

1. Make it easy to pronounce and spell

You should be able to easily share your domain when speaking as well as writing. As a general rule, it should be easy to understand and spell for any potential listener.

2. Make it short

Choosing a domain name in a short form must be one of your top priorities. If your domain name is long or complicated, you risk visitors mistyping or misspelling it. That’s why it’s better to have a domain name that’s short, memorable and catchy. Longer domains are harder for your users to remember.

3. Avoid numbers, hyphens and doubled letters

Numbers and hyphens can be confusing. For example, when you mention your website address, the listeners won’t know for sure if you’re using a number (6) or it’s spelled out (six). If you need these in the name of your domain, make sure to register the different variations to be sure you won’t miss any visitor.

It’s also a good idea to avoid domains with doubled letters because it increases your chances of losing traffic to typos. Take as an example a domain like

4. Use keywords

If possible, it’s recommended to use keywords that describe the best your business or the services you provide. For example, if you are representing a computer repair or consulting business, you can register or

5. Leave room to expand

It’s good choosing a domain name that’s related to your area of expertise because it gives visitors a precise idea of what your site is about. But don’t limit your opportunities. For example, a jazz events organizer might choose a domain name like, but later on, want to start to organize other events besides jazz. In that case, the domain might prevent you from attracting people interested in other events such as pop-rock.

choosing a domain name

6. Avoid names that infringe on another company

Do some research for the name you want to register. Make sure the desired domain name isn’t trademarked, copyrighted or being used already by another entity. It could end in a domain name dispute resolution that could cost your domain. Not to mention that this can also create brand confusion.

7. Use an appropriate domain name extension

There are plenty of new domain name extensions available today. The .com domain extension is far and away the most popular. .com domains are also the most memorable.

There are other top extensions that you could use for your domain name:

.net: Technical sites.
.org: Non-commercial organizations and nonprofits.
.biz: Business or commercial use.
.info: Informational sites.
.blog: Personal blogs.

8. Protect your brand

Protect your brand, and register various domain extensions, and any possible misspelled versions. This will prevent competitors from registering other extensions, and at the same time, any potential customers will be sent to your main website. You can easily add any other registered domain as a parked domain (alias) under the main one.

If your domain name is not available, it is alright to add a suffix or a prefix or using an alternate TLD extension.

That’s all. We hope the steps above helped you understand how to choose the right domain name for your personal site or business.

Get your business online today!

Don’t forget that ChemiCloud is a top hosting provider that offers you various ways to get your business online without any hassle! With our web hosting plans you will get a free domain name registration and unlimited professional email addresses personalized to your domain name.

Need help?

Our Happiness Engineers are standing by to answer any of your questions! Chat with Us now!

You may be also interested in reading the article How to choose the right web host for your website

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